At OS1st, we support retailers by delivering products that elevate the entire shoe fitting experience. Our Socks with Purpose® line is essential to helping footwear perform its best. By offering socks that solve real fit and comfort challenges, we empower retailers to create more complete, confident fittings for every customer.
Beyond the product, OS1st is deeply invested in retailer success. We provide first-in-class support through retailer-first business practices including strict MAP pricing, retail-only holiday sales, independent reps, on demand training, marketing materials, and more. With over 2,000 specialty retail partners nationwide, we understand what it takes to support the store floor and help teams make strong, informed recommendations that build lasting relationships with your local customers.
We’re a performance wellness brand on a mission to deliver Relief You Can Feel. Our socks and compression bracing sleeves are designed to support the way people move, whether they’re training for a race, recovering from injury, or simply getting through the day pain-free. At OS1st, we have a sock for every run.
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